Archive for December, 2009

Avoiding SEO Spam

Tuesday, December 22nd, 2009

Spamming a search engine isn’t the best idea in the world. When you are caught spamming one, the penalties will differ according to the search engine, but most will delist you from search results. Being delisted isn’t the worst thing in the world that could happen to your site. In most cases, you can get your site reincluded.

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What Constitutes SEO Spam?

Sunday, December 20th, 2009

SEO spam is so hard to define, how do you know whether what you’re doing is right or wrong? Good question. And the answer is that you don’t always know, but there are some guidelines that you can follow that will help you stay out of the spam category. Basic, good web-design practices are your best defense. If you’re handling your web-site search marketing using the guidelines provided, by the various search engines you’ll target, you should be in a position not to worry about being classified as a spammer.

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Sculpting Your Website Structure for Maximum SEO Exposure

Friday, December 18th, 2009

It’s time to patch the holes on your site. Despite the recent buzz about site sculpting no longer working, I have to tell you that I don’t buy that at all, and decide to share with you what’s site sculpting is all about and how you can implement it on your site. Even if the situation was to be proven true, it can’t hurt you to learn and how more about it!

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Competitive Analysis & SEO - Spy & Pulverize Your Competitors Ethically

Tuesday, December 15th, 2009

Competitive analysis plays vital role in SEO which helps you to beat your competitors in SERP. Competitive link analysis is essential since it gives you the idea of how link building is done. You will come to understand how link building is done in the established sites in your niche. By properly analyzing the pages linking of your competitor, you will get more ideas for link building for your own site. It helps to identify where your sites are talked about and helps to find out your partners. You can keep up-to-date by participating in the threads discussing your site and return favor to your partners. The competitive link analysis helps to find out the links your competition is using to rank well.

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Powerful Strategy for SEO

Thursday, December 10th, 2009

The process of fully optimizing an online Web site or business is a method that is not expected to give overnight results, and getting targeted traffic, as well as having top ranking in search engines and generating more profits, takes some time. The process does not guarantee overnight results, that is why Web business or other site owners need to have a consistent approach to this important method.

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Choosing an Effective SEO Company - Tips & Tweaks

Monday, December 7th, 2009

How to choose an effective SEO company? - This question rising in most of the Webmasters / Site owners mind now-a-days due to drastic increase of SEO companies in the market. Selecting one among the best might be very tedious job for them, if they are not much aware of the SEM Industry. Many authors have blogged about this and you might have read many articles related to this title.

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Phrase Based Indexing (PBI) & Information Retrieval

Friday, December 4th, 2009

Introduction:

  • An information retrieval system uses phrases to index, retrieve, organize and describe documents.
  • It was a patent application submitted by the Google Engineer, Anna Lynn Patterson to U.S
  • Application filed on July, 2004
  • Published on January, 2006

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The Rise of Social Media - Turn Crisis into Profitability

Thursday, December 3rd, 2009

Social media are media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media supports the human need for social interaction, using Internet- and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). It supports the democratization of knowledge and information, transforming people from content consumers into content producers. Businesses also refer to social media as user-generated content (UGC) pages.

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